Belvedere Vodka is a premium Polish vodka named after the Belweder Palace in Warsaw. The Covid emergency put the people of Europe on lockdown. And even if Italians’ desire to travel has never been so intense, they must remain at home. Even for a photoshoot.
To travel we don't necessarily need to leave the house, and for this reason, we used Instagram to create an exclusive journey within the world of Belvedere Vodka.
To travel we don't necessarily need to leave the house, and for this reason, we used Instagram to create an exclusive journey within the world of Belvedere Vodka.
We decided to completely transform the classic communication of the brand through a 27 piece Instagram Collage. The Spirit of Poland shows in each post the beauties of the territory, telling all the curiosities related to Belvedere Vodka and its native land, through both editorial work and images. Every object, photo and editorial ever published on Belvedere Vodka’s image bank became part of our journey.
A taste of Poland, offered by its best Vodka, enjoyed safely from home.
